Ready for the NEXT LEVEL?
For Clas Ohlson's annual Kick-Off, the ambition was to create an experience that reflected the company's continued growth while putting its people at the centre of the celebration. Guided by the theme Next Level, the event returned to Dalarna, where the Clas Ohlson story first began. Over the course of two days, the setting became a stage where the company's heritage met its future through immersive environments, engaging content and carefully crafted experiences that reinforced a shared vision for what comes next.
Lundstrom Event was entrusted with bringing the concept to life, delivering an experience where every element supported the overall story. From stage production and environmental design to visual details and unexpected moments, every part of the event was designed to reflect the Clas Ohlson brand and culture. The result was a Kick-Off that celebrated achievements, recognised the people behind the company's success and created momentum for the journey ahead. Two inspiring days that demonstrated that lasting growth is built not only on strong business results, but on the people who make them possible.
Celebrating the people behind the success
